Cambridge Cycle Brochure
Just a starting point
4 to 8 pages
Images and artwork
Audience - Provide solutions for:
commuters - better experience
non cyclists - journey times
improve you neighbourhood
car free households - Zip cars
- taxi drivers and our critics
Delivery - with News and Crier?
A test delivery could be used to assess the response to the brochure in terms of new memberships or visits to a web page
off road routes to drivers such as along the Cam
3D barcode links to video etc
Segregated cycle routes
Hub and spokes to villages
West Cambridge Development
Why should new development contain cycle paths?
Why should new buildings have good cycle facilities?
What kind of bike training is available?
Membership form perhaps with a discount for direct debits?
Priority over side roads / platforms / set back crossing
Build it and it will be used e.g. Shelford Path 300k users per annum
Who pays for roads